Project Details

The Heathwood Hall website redesign project was a top to bottom refresh. We worked closely with representatives of the school to push the visual identity of their brand, re-establish the color palette, typographic treatments, and tartan-inspired patterns. The UX and UI of the site was inspired by Ivy League secondary educational sites such as Yale and Harvard to provide better user flow for a complex site with a high volume of content types, pages, and photographs. Content strategy and UX also by Lisa Thomason.